I started seeing some of the statistics outlined in the following video, “Social Media Revolution“, a couple days ago. Some of the numbers seemed pretty unbelievable, but I’ve seen references, so am more comfortable sharing with you.
You may have already been pulled into the world of social media, so this info may not be so new or surprising. If you aren’t are Facebook or Twitter or LinkedIn, it may seem a bit foreign…. for now. Watch how our world of communication is changing. It’s remarkable.
As a Realtor, social media changes really put the onus on me to ask my clients how they want to be communicated with. Earlier this year, I had a client who did not have email or fax, and her phone wasn’t working too well either, so when I had info for her, I drove over and knocked on her front door. At the other end of the spectrum, I have clients who will contact me via Twitter, Facebook, or text message, but will use email for longer conversations. Others like to talk on the phone, and listen to detailed voice mail messages that give them the information they are looking for.
Buying and selling real estate really requires effective communication, between buyer, seller, real estate agents, title company, lender, and many others. Social media expands our options and can ultimately speed up some of our communications, but we must also make sure that we are sharing complete information in a confidential environment.
Yes, social media is here and it’s changing the world we live in, quickly. It’s up to us to figure out how to use it well to serve our needs.
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While I like to keep my personal Facebook personal, the insurance business has changed in the last few years for communication. Practically everything in our office is done via email and phone. And, if you want, we can do a virtual meeting over the computer and phone so you can see my screen and go through everything to feel comfortable.
When we have clients that actually want to meet in person, this may sound odd but, we try to discourage it. It’s not that we don’t want to meet our clients, it’s often not necessary other than to give them the peace of mind that we’re really human beings on the other end of the phone.
The world is definitely moving faster around us and we have to keep up.
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Dru – You are right when you mention “effective communication”. After finding out the desired method, deliver as promised!
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It’s going to be happen becuase nowadays the Social Media is playing a vital role in the development of the Real Estate Market.